How to Write a Laundromat Business Plan

Writing a business plan for a laundromat can be a daunting task. However, crafting a well-crafted plan is essential to the success of your business. In this article, we will discuss the key steps to creating a laundromat business plan and provide you with example templates to get you started.

1. Executive Summary

The executive summary is a crucial part of your business plan. It should provide a concise overview of your laundromat business, highlighting key information such as your target market, competitive advantage, and financial projections.

2. Company Description

In this section, you should provide a detailed description of your laundromat business. Explain its purpose, mission statement, and legal structure. Highlight any unique features or services that will set your laundromat apart from the competition.

3. Market Analysis

Conducting a thorough market analysis is essential to understanding the demand for laundry services in your area. Identify your target market and assess the level of competition. Use this information to develop strategies to attract and retain customers.

4. Organization and Management

Outline the organizational structure of your laundromat business and introduce key members of your management team. Explain their qualifications and roles within the company. Additionally, detail any staffing needs and how you plan to recruit and retain employees.

5. Product Line

Describe the services and products your laundromat will offer. This may include self-service machines, drop-off laundry services, or specialized cleaning services. Clearly outline the pricing structure and any additional revenue streams, such as vending machines or detergent sales.

6. Marketing and Sales Strategy

Detail your marketing and sales strategies for attracting customers to your laundromat. This may include online advertising, social media campaigns, or partnerships with local businesses. Outline how you will promote your services and differentiate yourself from competitors.

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7. Financial Projections

Provide a comprehensive financial forecast for your laundromat business. Include projected sales, expenses, and profitability. This section should also outline your startup costs and funding sources, such as loans or investments.

8. Appendix

The appendix is where you can include additional supporting information, such as market research data, permits or licenses, and resumes of key team members.

Example Templates

To help you get started, here are two example templates for laundromat business plans:

1. Traditional Business Plan Template

This template follows a traditional format and includes sections for each aspect of your business plan, from the executive summary to the financial projections.

2. Lean Startup Business Plan Template

This template is perfect for those looking to create a more streamlined and concise business plan. It focuses on the key elements of your laundromat business, without the extra details.


Writing a laundromat business plan is a crucial step in launching a successful business. By following these steps and utilizing the example templates provided, you can create a clear and impactful plan that will guide you towards achieving your goals.

How to Write a Laundromat Business Plan Example Templates

Would you open a business in an industry that sees annual growth rates between 3 and 5 percent, with steady growth forecast for the next decade?

Starting a laundromat business may not sound flashy, but it has proven to be profitable for many.

But like any retail store or tech startup, operating a successful laundromat business takes careful planning and accounting for upfront costs and compliance with environmental regulations.

That’s why extensive research and planning are important before investing in building space and expensive commercial-grade laundry equipment. A solid business plan will help you focus on important purchases and processes for a successful laundromat business.

Why You Need a Business Plan for Your Laundromat Business

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Because of the attention to detail required, it’s crucial to map out the vision and structure for your business with a business plan.

Do you know how much you will need to spend on equipment before bringing in revenue? Will you need a bank loan to get up and running? What do you know about the demographics of the neighborhood you plan to operate in?

A business plan is where you compile relevant market research, financial projections, and strategic vision. It’s where you document assumptions about costs and processes for environmental compliance.

This guide will help you structure your laundromat business plan and compile the needed information.

Understand Your Business Model and Startup Costs

All laundromats are not the same. There are traditional, coin-operated models, but there are also more modern card-operated systems. Some provide additional services like drop-off, dry cleaning, or tailoring. Your business plan should discuss the chosen model and why.

Define the services you will provide in your business plan, even if you opt for a traditional coin-operated laundromat. Estimating startup costs in detail is essential to consider equipment and utility costs fully.

After defining your business model, show how it aligns with projected costs, including building lease or purchase, renovations, equipment, detergent, utilities, insurance, and business license.

Knowing the Area You’ll Serve

Location plays a major role in a laundromat’s success. Customers often choose the laundromat closest to them. In your business plan, explain why your chosen location meets the criteria for high foot traffic, visibility, and revenue boost.

Describe the demographics, ease of access, parking, visibility, competitors, and their distance from your business. Consider strategies like advertising through flyers, newspaper ads, or digital marketing based on your target customers.

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Stay on Top of Operating Expenses

Consider ongoing operational costs like maintenance, repairs, water connections, utility, and insurance. Your business plan should include these costs to estimate the break-even date accurately.

Document maintenance and repair strategies and outline how you’ll minimize disruption. Show that you have considered steps to maintain steady revenue streams.

Compliance Can Make or Break Your Business

Laundromats have regulations for zoning, wastewater disposal, safety standards, and equipment maintenance. Complying with these regulations is crucial. Include a section in your business plan dedicated to detailing the legal and regulatory requirements.

Identify the overseeing agencies and list compliance steps, such as inspections, audits, staff training, and safety protocols.

Reassure customers and lenders that you can responsibly run a laundromat business and reduce the risk of fines, disruptions, and lawsuits.

Download a Free Laundromat Business Plan Template and Example

For help starting your business, download our free laundromat business plan template. Use it as a foundation for your own plan.

Refer to our step-by-step guide on how to write a business plan for specific sections of a traditional plan.

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