Why Niche Audiences Are Important and How to Find Yours
Why Niche Audiences Are Important and How to Find Yours Marketing guru Seth Godin advocates for targeting niche audiences. Brands should focus on a specific group of people with common…
Why Niche Audiences Are Important and How to Find Yours Marketing guru Seth Godin advocates for targeting niche audiences. Brands should focus on a specific group of people with common…
Crafting and identifying your brand’s tone of voice is essential for engaging customers. It establishes who you are and why customers should choose your product or service. An engaging tone…
A pitch deck is an essential tool for business funding. It visually communicates your business value and serves as the backdrop for your elevator pitch. This guide will help you…
Signs That It’s Time to Pivot Your Business and How to Do It Businesses pivot all the time, to capitalize on new trends, extend their product lines, or cut back…
Is Bad Body Language Ruining Your Pitch? Here’s How to Fix It During my sophomore year of college, I took a speech class called Intro to Public Speaking. Our final…
Starting a Travel Business: How to Become a Travel Agent If you love travel, planning, and helping others have great experiences, consider starting a travel business and becoming a travel…
How to Write Your First Job Description Whether you’re hiring your best friend or someone you’ve never met before, it’s important to write a job description. A good job description…
Gene Siskel and Roger Ebert may have been the vanguard of a new trend in business marketing. Over the last decade, online reviews have become one of the most important…
What is a Business Model and How to Choose One Selecting and outlining your business model answers this question. Let’s go over the basics, common types, and how to choose…
How to Write and Conduct a Market Analysis A market is the total sum of prospective buyers, individuals, or organizations willing and able to purchase a business’s offering. A market…