Moving 5 Keys To Establishing Your Business In A New Location

Moving? 5 Keys To Establishing Your Business In A New Location

Starting or relocating a business in a new community can be daunting. Preparing your new offices or facilities, moving employees, and acclimating to a new environment all require detailed planning.

However, the enthusiasm, economic growth, and identity you bring to a new community can reward your efforts almost immediately. To succeed in a new location, you must invest in it. Getting to know your area ensures your business forms a lasting bond with its new home.

1. Know your local government

Introduce yourself—and your business—to local government officials and offices. Local congressional members, clerks, city council representatives, and the mayor want to know how your business will positively impact their community. These officials have important connections and insight into the current growth and long-term goals of the community.

Reaching out makes these offices aware that you strive to become an asset to the community. If you plan for expansion, the local government can aid your company’s growth and provide valuable resources. In addition, your local government offices can provide information on similar or complementary businesses that could potentially lead to community partnerships.

2. Research your economic resources

Our company was faced with relocating quickly, so we didn’t have time to research every detail that would make our new beginning as smooth as possible. Luckily, our new community and state have incredible economic development resources available. We reached out to them and learned about possible state grants, internship connections, and like-minded manufacturers we didn’t even know existed. These resources dramatically changed how efficiently we could establish ourselves and gain new business relationships.

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Most cities have at least a regional economic development center or organization that, along with local government, can make your transition more manageable. Small Business Development Centers (SBDCs) and your local chamber of commerce are great places to start researching the support available in your new community.

3. Embrace your work family

Your business’s success during a transition depends on the well-being of your personnel. Our company, like many startups, is like a family. Social events and personal experiences revolve around work life. As the leader of this work family, it’s important that you make the transition not only effective but also exciting for your employees.

Our company was able to help with moving costs and initial transitions for our employees. Encouraging your work family to participate in local events and notifying you if they find organizations, restaurants, parks, or other recreational activities the whole company might enjoy can help employees feel welcome.

4. Reach out to other businesses

The other businesses in your city are vital to your continued growth, both professionally and personally. As our company adjusts to new surroundings, we’ve reached out to nearby companies and begun socializing regularly. Establishing these connections requires introducing yourself to your community and communicating your company’s vision. The number of local businesses willing to help you organize fun events or research incentive programs might surprise you.

5. Establish your network

Growing companies are a source of employment, talent, and energy for a community. They can spur new ideas and economic development. To fully realize these goals, establish a reliable and mutually beneficial network. If possible, try to establish those connections before your move. The more research and preparation you do, the more information and possible network connections you can gain.

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In addition to introducing your business to the community, ask about any professional conferences, events, or workshops the city currently hosts. Become involved in these opportunities to further expand your brand and your involvement.

Launching or relocating your venture to a new location can be intimidating. If you begin your journey in your new home with a positive mindset, enthusiasm, and curiosity, you’ll benefit from the personal and professional advantages your new community offers. Through bonding with your work family and community networks, you can build lasting relationships.

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